Finanzcheck API Integration

Finanzcheck’s German consumer-loan referrals across 20+ partner banks flow into Google Ads, Microsoft Ads, and Meta Ads with wecantrack, through API and postback connections.
Finanzcheck logo

All your Finanzcheck conversions in:

See which content drives your Finanzcheck affiliate sales

The Finanzcheck affiliate program reports your affiliate sales in its own dashboard, cut off from your website analytics and your ad platforms. So you cannot see which content or campaign drove each affiliate sale, and you cannot optimize paid traffic on real affiliate revenue.

That is exactly what wecantrack is built for. It automatically pulls your Finanzcheck affiliate conversions, attributes every sale back to the exact click, traffic source, campaign and piece of content with SubID tracking, and pushes that revenue server-side into Google Analytics, Google Ads, Microsoft Ads and Meta.

So you can bid on real affiliate revenue instead of clicks, build custom audiences from real buyers, and put budget behind the content that sells, all in one dashboard next to your other affiliate programs.

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wecantrack pushes your conversions into Google Analytics, Google Ads, Microsoft Ads and Meta

How wecantrack attributes your Finanzcheck conversions and pushes them to Google Analytics, Google Ads, Microsoft Ads and Meta

How to connect Finanzcheck to wecantrack

Connecting takes a couple of minutes, and from then on wecantrack imports and attributes your Finanzcheck affiliate sales automatically. The Finanzcheck affiliate program connects by API with two values from your partner account, so there is no postback to place and no file to upload:

  1. Create your wecantrack account.
  2. Go to Data Sources > Affiliate Networks > Finanzcheck, click + Add New Account.
  3. Add your Finanzcheck API token and Affiliate ID.
  4. Connect your account.

Your API token and Affiliate ID come from your Finanzcheck partner account. Find more details on how to set up your wecantrack account in our installation guide.

Finanzcheck connector in wecantrack with the API Token and Affiliate ID filled in and the Create Account button

Creating your Finanzcheck connection in wecantrack

Who is the Finanzcheck integration for

wecantrack is built for affiliate publishers who want their Finanzcheck affiliate sales in the tools they actually optimize with. It is a fit if you are:

  • Personal-finance and loan content sites that earn affiliate commissions on Finanzcheck referrals.
  • Loan and credit comparison or review sites that need per-source attribution on their affiliate conversions.
  • High-traffic finance portals running the Finanzcheck affiliate program alongside other affiliate programs.
  • Independent finance bloggers who want their affiliate loan commissions in Google Analytics and their ad platforms.

Finanzcheck at a glance

Finanzcheck logo

Finanzcheck is a German consumer-loan comparison portal that runs its own credit partner program, paying affiliate publishers commission on completed loan referrals.

  • Compares loan offers from 20+ partner banks and 60+ credit products in Germany.
  • Runs an in-house credit partner program (Kredit-Partnerprogramm) that pays affiliate commissions to publishers.
  • Operated by FFG FINANZCHECK Finanzportale GmbH in Hamburg.
  • Connects to wecantrack by API using your Finanzcheck API token and Affiliate ID.
  • Affiliate conversion data reads into Google Analytics, Google Ads, Microsoft Ads and Meta with SubID attribution.

Optimize on real Finanzcheck affiliate commissions

Once your Finanzcheck affiliate sales are flowing into wecantrack, you can send them to Google Ads and Meta as conversions, so smart bidding optimizes for commissions instead of clicks, and build custom audiences from real buyers. You see exactly which keywords, campaigns and pages drive affiliate revenue, instead of guessing.

That is the difference between burning paid budget and scaling profitably.

See how it works in Google Analytics, Google Ads, Microsoft Ads and Facebook.

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Frequently asked questions

What does wecantrack do for the Finanzcheck affiliate program?

wecantrack automatically imports your Finanzcheck affiliate conversions, attributes each affiliate sale to the click, campaign and content that drove it, and pushes that revenue into Google Analytics, Google Ads, Microsoft Ads and Meta so you can optimize on it.

What is the Finanzcheck affiliate program?

Finanzcheck runs an in-house credit partner program (Kredit-Partnerprogramm) where affiliate publishers place loan comparison media and earn affiliate commissions on completed loan referrals.

How do I track Finanzcheck affiliate conversions in Google Analytics?

Connect your Finanzcheck affiliate account to wecantrack, connect your website, and wecantrack attributes each affiliate loan commission to the click and content that produced it, then imports it into Google Analytics.

How does wecantrack connect to the Finanzcheck affiliate program?

By API. You add your Finanzcheck API token and numeric Affiliate ID in the connector, with no postback or file upload needed, and your affiliate sales import automatically.

Can I see Finanzcheck affiliate commissions in Google Ads and Meta?

Yes. Once your Finanzcheck affiliate data is in wecantrack, you can push affiliate conversions into Google Ads, Microsoft Ads and Meta to optimize on real affiliate revenue.

Where do I find my Finanzcheck API token?

In your Finanzcheck partner account, along with your numeric Affiliate ID. Both are needed to import your affiliate sales into wecantrack.

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