Rakuten API Integration

Connect all your Rakuten affiliate sales and lead data with custom dashboards and integrate it in your marketing tools so you can focus on improving your campaigns and marketing performance.

All your Rakuten conversions in:

How to integrate Rakuten affiliate conversions in Google Analytics

If you would like to integrate your Rakuten affiliate conversions in Google Analytics, we will need to match your conversion and traffic data. Once you placed our JavaScript snippet or installed our WordPress plugin on your website, our software automatically places SubIDs in your Rakuten affiliate links, through which we can automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Rakuten account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Rakuten account via API

In order to connect your Rakuten account with our system we require the Network ID and your Rakuten API Token which you can find within the Rakuten platform. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/rakuten/accounts/create

Where can I find the Rakuten API Token?

  • Log into your Rakuten account
  • Go to Reports > Reporting
  • Select one of the available reports (e.g.: Gross Sales and Commissions Report)
  • click on the dropdown next to the ā€œView Reportā€ button and click on ā€œGet APIā€

  • The long ID following ā€œ&token=ā€ is the API token
  • Please remove the ā€œ%3D%3Dā€ from it, it is at the end of the ID

How to import Rakuten conversions in Google Analytics?

Once you fully connected your Rakuten accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:

How to import Rakuten conversions in Google Ads?

You can choose from different methods to integrate your Rakuten conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Rakuten conversions in Microsoft Ads?

Once you have connected your Rakuten accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import Rakuten conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Rakuten Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Rakuten affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Rakuten account and your website to our system and we will do the rest!