Partner-Ads API Integration

Partner-ads’s Danish retail and lifestyle commissions feed into Google Ads, Microsoft Ads, ChatGPT and Meta Ads with wecantrack, through API and postback connections.
Partner-Ads logo

How to integrate Partner-ads affiliate conversions in Google Analytics

In order to integrate Partner-ads conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our service automatically places SubIDs on your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Partnerize account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Partner ads account via our API integration

Properly integrating your affiliate conversion data is of importance to monitor and scale your performance. In order to import your Partner-ads conversions in Google Analytics, Google Ads, Facebook or Data Studio, you need to connect your Partner-ads accounts to our system by providing us with a Unique Key and the country your account is active in for each of your Partner-ads accounts. You can fill in your affiliate network API credentials within our data sources page which you can find by following this link: https://app.wecant​rack.com/user/data​-source/networks/p​artner-ads/account​s/create

Where can I find the Partner-ads Unique Key?

Who is the Partner-Ads integration for

Connecting Partner-ads to wecantrack makes sense if you fall into any of these buckets:

  • Danish content sites and Nordic bloggers running Partner-ads programs across retail, fashion, home, and lifestyle who need per-merchant revenue back in Google Analytics.
  • Danish cashback and coupon operators with high-volume Partner-ads click activity who need clean SubID attribution.
  • Paid media buyers running Google Ads, Microsoft Ads, or Meta to Partner-ads-tracked landing pages and needing CPS data flowing back for Danish-market ROAS optimisation.
  • Existing wecantrack customers adding Partner-ads alongside other Nordic networks for unified Danish and Scandinavian affiliate data.

Partner-ads affiliate network at a glance

Partner-ads logo

Partner-ads is a Danish affiliate marketing network covering retail, fashion, home, lifestyle, and finance merchants primarily across Denmark and the wider Nordic market. Connect your Partner-ads publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.

  • Network type: Danish multi-advertiser affiliate network
  • Integration method: API (Unique Key)
  • Tracked event: Sale or lead, depending on the merchant program
  • Commission models: CPS, CPA, CPL
  • Reporting granularity: Per-merchant, per-SubID
  • Cookie window: Defined per merchant program
  • Publisher payouts: Monthly (first business day of each month), paid in local currency (DKK for Danish accounts; SEK/NOK for Swedish/Norwegian accounts)
  • Program contact: Publisher dashboard at partner-ads.com

Advertisers within Partner-ads we track for our customers:

Partner-ads lists its 1,500+ programs publicly by category, but which merchants and commissions you can promote depends on the programs you've been approved for. Connect your Partner-ads account to wecantrack to import every active offer, SubID, and commission you have access to into your unified dashboard.

How to import Partner-Ads conversions in Google Analytics?

Once you fully connected your Partner-Ads accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import Partner-Ads conversions in Google Ads?

You can choose from different methods to integrate your Partner-Ads conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Partner-Ads conversions in Microsoft Ads?

Once you have connected your Partner-Ads accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

Frequently Asked Questions

The Partner-ads connector in wecantrack runs through the API: add your Partner-ads credentials in our connector, and conversions flow on every qualifying event.
All events that Partner-ads reports to wecantrack are registered as transactions in wecantrack: a completed sale or a qualified lead, with the sale amount, commission, transaction ID, and SubID.
Yes. wecantrack pushes attributed Partner-ads conversions into Google Ads, Microsoft Ads, and Meta Ads as website conversions through server-side connections (via API or Postbacks), matched to the click. Optimise paid campaigns on real commission revenue.
No. Setup is copy-paste between your Partner-ads account and wecantrack. Most affiliates connect Partner-ads within a couple of minutes.
Yes. wecantrack captures Partner-ads’s SubID parameters and makes them available within the dashboard and reports.
Partner-ads can be connected within a couple of minutes: add your credentials in wecantrack, and conversions start flowing on the next Partner-ads event.