In order to integrate Tradedoubler conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our service automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.
The installation is done in four simple steps:
To track all your Tradedoubler conversions and integrate them in Google Analytics and Google Ads, you need to provide us with a Report API Token, Date Format and Currency for each of your Tradedoubler accounts and each Site ID of each registered website within your accounts. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/tradedoubler/accounts/create
You can give each of the data connections different names and tags which enables you to easily filter your data on account or sub account level.
Tradedoubler now offers a new API endpoint, we advise that you connect via the New API but you can find both methods in our page and interface.
Connecting Tradedoubler to wecantrack makes sense if you fall into any of these buckets:
Tradedoubler is one of Europe's longest-running affiliate marketing networks, founded in 1999, covering retail, fashion, finance, travel, and lifestyle merchants across 90+ markets worldwide. Connect your Tradedoubler publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.
Once Tradedoubler is connected to wecantrack, your conversions are attributed to the source, campaign and page behind them. The MCP connector lets Claude, ChatGPT and other MCP assistants read that data, so you can ask which markets and advertisers perform best or have an assistant write your monthly recap.
Tradedoubler doesn't publish a public advertiser directory. Tradedoubler hosts thousands of European merchant programs; the brands visible inside your dashboard depend on which programs you've joined. Connect your Tradedoubler account to wecantrack to import every active offer, SubID, and commission you have access to into your unified dashboard.
Once you fully connected your Tradedoubler accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.
Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:You can choose from different methods to integrate your Tradedoubler conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.
Once you have connected your Tradedoubler accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.
Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Tradedoubler Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Tradedoubler affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Tradedoubler account and your website to our system and we will do the rest!
