AliExpress Postback Integration

Connect all your AliExpress affiliate conversion data with custom dashboards and integrate it in Google Analytics and other marketing tools so you can focus on improving your campaigns and marketing performance.
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All your AliExpress conversions in:

How to integrate AliExpress affiliate conversions in Google Analytics

If you wish to integrate AliExpress conversions in Google Analytics and other marketing tools, we will need to attribute your affiliate sale conversion data to your traffic data. Once you have placed our JavaScript tag or installed our WordPress plugin on your website, our software will automatically place relevant SubIDs in your AliExpress affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your AliExpress account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your AliExpress partner account via Postback URL

Within your user account you are able to quickly connect your AliExpress account via a Postback URL. You will need to generate that Postback URL on our platform and then place it in your AliExpress affiliate network account. You can generate your AliExpress Postback URL here: https://app.wecantrack.com/user/data-source/networks/aliexpress/accounts/create

How can I create a Postback URL for AliExpress?

How can I adjust the SubID parameter used for my AliExpress affiliate links?

How to add the Postback URL in your AliExpress partner account?

  • Log into your AliExpress affiliate account
  • Copy the Postback URL
  • Go to the Postback section within your AliExpress account and add the Postback URL.
  • Under Configuration Parameters please set the following:
    • sale_amount = order_amount
    • commission_amount = commission_fee
    • currency_id = currency
    • order_ref = order_id
    • sub_id_1 = af
    • sub_id_2 = dp
    • sub_id_3 = cn
    • sub_id_4 = cv
  • Under Fixed Parameters please set the following:
    • status = approved
    • advertiser_id = aliexpress
    • advertiser_name = AliExpress
  • Click on Preview and check whether the Postback URL looks similar to the one in the screenshot underneath.
  • Click on Confirm and you are all set now!
  • It is recommended to contact the AliExpress support to speed up the validation of the Postback URL ([email protected])

How to import AliExpress conversions in Google Analytics?

Once you fully connected your AliExpress accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import AliExpress conversions in Google Ads?

You can choose from different methods to integrate your AliExpress conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import AliExpress conversions in Microsoft Ads?

Once you have connected your AliExpress accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import AliExpress conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your AliExpress Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your AliExpress affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your AliExpress account and your website to our system and we will do the rest!