Adrecord API Integration

In order to integrate Adrecord conversions in Google Analytics and other marketing tools, we will need to attribute your affiliate conversion data to your traffic data. Our service automatically places SubIDs in your Adrecord affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

1. Create a wecantrack account
2. Connect your Adrecord account to our system via API
3. Connect your website to our system
4. Activate the integration feature

In order to connect your Adrecord accounts with our system you need to fill in our Adrecord Data Source form, which you can find on our platform under Data Sources > Affiliate Networks > Adrecord.
We will ask you to provide us with the following details:

• Your account’s API Key
• Your websites’ Adrecord Media IDs (optional)

If you want to learn more about our Google Analytics Integration feature you can take a look at our Google Analytics Integration page:

• How it works
• How to get started
• What are the benefits
• Additional tips

Connecting Adrecord to wecantrack makes sense if you fall into any of these buckets:

• Swedish and Nordic content sites running Adrecord programs across retail, travel, finance, and sport verticals (Avanza, MM Sports, Skistarshop, Partykungen) who need per-merchant revenue back in Google Analytics.
• Cashback, coupon, and review operators in Sweden, Norway, Denmark, and Finland with high-volume Adrecord click activity who need clean per-program SubID and Channel-ID attribution.
• Paid media buyers running Google Ads, Microsoft Ads, or Meta to Adrecord-tracked landing pages and needing CPS commission data flowing back for Nordic ROAS optimisation.
• Influencers and ambassador-driven publishers using Adrecord's collaboration tools who need session-level revenue data alongside their public dashboards.
• Existing wecantrack customers adding Adrecord alongside other Adtraction-group products (since the 2024 unification) for consolidated Nordic affiliate data.

Adrecord is a Sweden-headquartered affiliate network, now unified with Adtraction, focused on performance-based collaborations between e-merchants and Nordic affiliates across retail, sport, travel, and finance verticals. Connect your Adrecord publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.

• Network type: Swedish (Nordic) affiliate network (Adtraction group)
• Integration methods: API key (recommended) or Postback URL
• Tracked event: Sale or lead, depending on the advertiser program
• Commission models: CPS (revenue share), CPA, CPL
• Reporting granularity: Per-advertiser, per-publisher, per-Channel-ID, per-SubID
• Cookie window: Defined per advertiser program
• Publisher payouts: Monthly, SEK primary (NOK, DKK, EUR available)
• Program contact: Publisher dashboard at adrecord.com