In order to integrate all your Douglas conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our system automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.
The installation is done in four simple steps:
All you need to connect your Douglas account with our system via API is to follow the instructions in our Douglas connector which you can find by following this URL:
https://app.wecantrack.com/user/data-source/networks/douglas/accounts/create
Connecting Douglas to wecantrack makes sense if you fall into any of these buckets:
Douglas is the leading European beauty retailer, with a strong presence in Germany, Austria, Switzerland, and wider DACH and EU markets across fragrance, skincare, makeup, and haircare. Douglas's affiliate program runs on Awin. Connect your Awin publisher account to wecantrack and every Douglas commission gets matched to the click, campaign, and keyword that produced it.
On Douglas, the integration with wecantrack runs through Awin's API. Generate the credentials in wecantrack (or Douglas), paste them in the other system, and conversions flow on every qualifying event.
Whatever the Douglas offer is configured to fire on: a completed sale, a qualified lead, or a custom event. Sale amount, commission, transaction ID, and SubID flow through to wecantrack.
Yes. wecantrack pushes attributed Douglas conversions into Google Ads, Microsoft Ads, and Meta as offline conversions or server-side events, matched to the click. Optimise paid campaigns on real commission revenue.
No. Setup is copy-paste between wecantrack and your Douglas dashboard. Most affiliates connect Douglas in under fifteen minutes.
Yes. wecantrack preserves Douglas's SubID parameters and passes them through to Google Analytics, Google Ads, Microsoft Ads, and Meta.
Ten to fifteen minutes end to end: configure credentials between wecantrack and Douglas, and conversions start flowing on the next Douglas event.
Once you fully connected your Douglas accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.
Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:You can choose from different methods to integrate your Douglas conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.
Once you have connected your Douglas accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.
Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Douglas Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Douglas affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Douglas account and your website to our system and we will do the rest!
Grow your affiliate income with affiliate conversion tracking in tools like Google Analytics, Google Ads, Microsoft Ads, Facebook Ads and more.