Effiliation API Integration

Connect all your Effiliation affiliate sales and lead data with custom dashboards and integrate it in your marketing tools so you can focus on improving your campaigns and marketing performance.

All your Effiliation conversions in:

How to integrate Effinity (formerly effiliation) affiliate conversions in Google Analytics

In order to integrate Effinity conversions in Google Analytics and other marketing tools, we will need to attribute your affiliate conversion data to your traffic data. Once you placed our JavaScript snippet or installed our WordPress plugin on your website, our software automatically places relevant SubIDs in your Effinity affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Effinity account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Effinity (formerly Effiliation) account via API

All you need to connect your Effinity account with our system is to provide us with your Effinity API key which you can find within the Effinity platform. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/effinity/accounts/create

Where can I find the Effinity (formerly effiliation) API key?

How to import Effiliation conversions in Google Analytics?

Once you fully connected your Effiliation accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import Effiliation conversions in Google Ads?

You can choose from different methods to integrate your Effiliation conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.