Integrate Express Revenue Affiliate Conversions via Postback URL

Connect all your affiliate conversion data tracked by Express Revenue with custom dashboards and integrate it in Google Analytics and other marketing tools so you can focus on improving your campaigns and marketing performance.

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All your Express Revenue conversions in:
Google Analytics    ᛫    Google Ads    ᛫    Facebook    ᛫    One Dashboard    ᛫    Data Studio    ᛫    One API    ᛫    Microsoft Ads   

Express Revenue Affiliate Conversion Integration Introduction

Express Revenue is a software used by affiliate networks or advertisers to offer conversion tracking capabilities.

When a network or advertiser uses Express Revenue, you can connect the conversion data generated by you to our system, so that we can integrate that data in the tools you use, such as Google Analytics, Google Ads, Microsoft Ads, Facebook Ads, etc.

How to integrate Express Revenue affiliate conversions in Google Analytics

In order to integrate Express Revenue affiliate conversions in Google Analytics, Google Ads and other marketing platforms, we will attribute your affiliate conversion data to your traffic data. Once you placed our JavaScript tag or installed our WordPress plugin on your website, our software automatically places SubIDs (ml_sub2) with unique click IDs in your Express Revenue affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Express Revenue account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Express Revenue account via API

All you need to connect your Express Revenue account with our system is to generate a Postback URL on our platform which you will then place in your Express Revenue affiliate network account. You can generate your Express Revenue Postback URL here:

How can I create and connect a Postback URL for Express Revenue?

How can I adjust the SubID parameter used for my Express Revenue affiliate links?

How to integrate Express Revenue affiliate conversion data in Google Analytics?

After you connected your Express Revenue affiliate network account and website to our system we will be able to integrate your Express Revenue conversion data in Google Analytics. On our Google Analytics Integration page you can learn everything you need to know about connecting affiliate networks with Google Analytics:

How to import Express Revenue conversions in Google Ads?

Once your Express Revenue affiliate conversions are being imported in Google Analytics you can easily integrate them in Google Ads by linking your Google Analytics and Google Ads accounts and importing the Ecommerce conversion goal within the conversion section of Google Ads.

All your Express Revenue conversion data where you need it

Find out which sessions, users, content, campaigns and channels generate your Express Revenue conversions in order to fully optimise your funnel based on conversion data.

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