In order to integrate FlexOffers conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our service automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data received via the FlexOffers API integration we have available.
The installation is done in four simple steps:
To track all your FlexOffers conversions you need to provide us with an API Key and selected currency for each of your FlexOffers accounts and registered sites. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/flexoffers/accounts/create
You can give each of the data connections different names and tags which enables you to easily filter your data on account or sub account level.
You have the option to decide whether you want to connect your Flexoffers network account to our system via API or Postback URL. Only one integration method is required but we recommend using the API because it delivers more data.
If you want to use the Flexoffers Postback URL connection, all you need to do is generate a Postback URL on our platform, which you will then place in your Flexoffers affiliate network account. You can generate your Flexoffers Postback URL here: https://app.wecantrack.com/user/data-source/flexoffers/awin/accounts/create
Connecting FlexOffers to wecantrack makes sense if you fall into any of these buckets:
FlexOffers is a US-headquartered affiliate marketing network with 12,000+ merchants across retail, finance, travel, ecommerce, and lifestyle verticals, serving content publishers and paid marketers globally. Connect your FlexOffers publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.
FlexOffers doesn't publish a public advertiser directory. FlexOffers hosts 12,000+ merchant programs and the brands visible in your dashboard depend on which programs you've joined. Connect your FlexOffers account to wecantrack to import every active offer, SubID, and commission you have access to into your unified dashboard.
Once you fully connected your FlexOffers accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.
Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:You can choose from different methods to integrate your FlexOffers conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.
