Galeria API Integration

Galeria’s German department-store commissions flow into Google Ads, Microsoft Ads, and Meta inside wecantrack, matched per click and SubID via the Awin integration.

All your Galeria conversions in:

How to integrate Galeria conversions in Google Analytics

In order to integrate all your Galeria conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our system automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Galeria account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Galeria account via API

All you need to connect your Galeria account with our system via API is to follow the instructions in our Galeria connector which you can find by following this URL:
https://app.wecantrack.com/user/data-source/networks/galeria/accounts/create

You can give each of the data connections different names and tags which enables you to easily filter your data on account or sub account level.

Where can I find my Galeria affiliate Access Token?

  • Galeria's affiliate program runs on Awin, so the Access Token is the Awin Personal Access Token.
  • Log into your Awin publisher dashboard.
  • Go to Account > Web Services and generate a Personal Access Token.
  • Copy the token and paste it into the wecantrack Galeria data source.
  • Log into your Galeria Affiliate account
  • Go to stats – API
  • At the bottom of the page you can find the Access Token (at the bottom of “/statistic-api.do” page)

Where can I find my Galeria Affiliate User IDs?

  • Your Awin User IDs (Website IDs) are listed under Account > Network Profile.
  • Copy the relevant Website IDs and paste them into the wecantrack Galeria data source.
  • Log into your Galeria Partner Affiliate account
  • You can find your User-ID on the top of the page next to “settings”

Who this Galeria integration is for

Connecting Galeria to wecantrack makes sense if you fall into any of these buckets:

  • German content sites running Galeria (Galeria Karstadt Kaufhof) affiliate links across fashion, home, beauty, and electronics who need per-order commission data back in Google Analytics.
  • DACH-region cashback and coupon operators with high-volume Galeria click activity who need clean SubID attribution for paid acquisition.
  • Paid media buyers running Google Ads, Microsoft Ads, or Meta to Galeria landing pages and needing CPS commission data flowing back for German ROAS optimisation.
  • Lifestyle and fashion influencers promoting Galeria via Awin who need session-level commission data alongside their Awin dashboards.
  • Existing wecantrack customers adding Galeria alongside other Awin advertisers for unified Awin-platform attribution.

Galeria affiliate program at a glance

Galeria logo

Galeria (Galeria Karstadt Kaufhof) is Germany's largest department store group, with stores across major German cities and an online presence covering fashion, home, beauty, and consumer electronics. Galeria's affiliate program runs on Awin. Connect your Awin publisher account to wecantrack and every Galeria commission gets matched to the click, campaign, and keyword that produced it.

  • Brand type: German department store group
  • Affiliate network: Awin
  • Integration methods: Via Awin, API (Personal Access Token + Website IDs) or Postback URL
  • Tracked event: Sale (order placed)
  • Commission models: CPS, percentage of order value
  • Reporting granularity: Per-affiliate, per-Website-ID, per-SubID
  • Cookie window: 30 days (Awin standard)
  • Publisher payouts: Monthly via Awin, EUR primary

Frequently asked questions

Does Galeria support API or only Postback URL?

On Galeria, the integration with wecantrack runs through Awin's API. Generate the credentials in wecantrack (or Galeria), paste them in the other system, and conversions flow on every qualifying event.

What event does the Galeria integration track?

Whatever the Galeria offer is configured to fire on: a completed sale, a qualified lead, or a custom event. Sale amount, commission, transaction ID, and SubID flow through to wecantrack.

Will my Galeria conversions show up in Google Ads, Microsoft Ads, and Meta?

Yes. wecantrack pushes attributed Galeria conversions into Google Ads, Microsoft Ads, and Meta as offline conversions or server-side events, matched to the click. Optimise paid campaigns on real commission revenue.

Do I need a developer to set up the Galeria integration?

No. Setup is copy-paste between wecantrack and your Galeria dashboard. Most affiliates connect Galeria in under fifteen minutes.

Can I track SubIDs through Galeria?

Yes. wecantrack preserves Galeria's SubID parameters and passes them through to Google Analytics, Google Ads, Microsoft Ads, and Meta.

How long does Galeria setup take?

Ten to fifteen minutes end to end: configure credentials between wecantrack and Galeria, and conversions start flowing on the next Galeria event.

Other Awin advertisers we track:

Adidas
AliExpress
Booking.com
Decathlon
Douglas
Dyson
Etsy
Groupon
Lidl
Nike
Samsung
Sephora UK
Sky
Tui
Uniqlo
Vodafone

How to import Galeria conversions in Google Analytics?

Once you fully connected your Galeria accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import Galeria conversions in Google Ads?

You can choose from different methods to integrate your Galeria conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Galeria conversions in Microsoft Ads?

Once you have connected your Galeria accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import Galeria conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Galeria Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Galeria affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Galeria account and your website to our system and we will do the rest!