In order to integrate all your PAF conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our system automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.
The installation is done in four simple steps:
All you need to connect your PAF account with our system via Postback is to follow the instructions in our PAF connector which you can find by following this URL:
https://app.wecantrack.com/user/data-source/networks/myaffiliates/accounts?use_network=paf
Connecting PAF to wecantrack makes sense if you fall into any of these buckets:
PAF (Ålands Penningautomatförening) is a Nordic gambling operator based in the Åland Islands, offering casino, sports betting, poker, lottery, and bingo across Sweden, Finland, Estonia, and Baltic Sea cruise lines. Connect your PAF affiliate account to wecantrack and every commission lands in Google Ads, Microsoft Ads, and Meta tied to the click that brought the player in.
Once you fully connected your PAF accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.
Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:You can choose from different methods to integrate your PAF conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.
Once you have connected your PAF accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.
Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your PAF Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your PAF affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your PAF account and your website to our system and we will do the rest!
Grow your affiliate income with affiliate conversion tracking in tools like Google Analytics, Google Ads, Microsoft Ads, Facebook Ads and more.
