PartnerStack API Integration

PartnerStack’s B2B SaaS partner commissions across hundreds of vendors (600+ B2B SaaS companies) flow into Google Ads, Microsoft Ads, ChatGPT and Meta Ads with wecantrack, through API and postback connections.
PartnerStack logo

How to integrate PartnerStack affiliate conversions in Google Analytics

To integrate your PartnerStack conversions with Google Analytics and other marketing tools, we need to match your sales data to your traffic data. This can be done by using the automatic SubIDs placed in your PartnerStack affiliate links by our service. These SubIDs allow us to automatically match your traffic and affiliate conversion data, enabling you to track and analyze the performance of your marketing campaigns more effectively.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your PartnerStack account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your PartnerStack account via API

To track all your PartnerStack conversions you need to provide us with the API Key for each of your PartnerStack accounts. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecant​rack.com/user/data​-source/networks/p​artnerstack/accoun​ts/create

You can give each of the data connections different names and tags which enables you to easily filter your data on account or sub account level.

Where can I find the Partnerstack API Key?

  • Log into your Partnerstack account
  • On the top right of your account, click on your account name > Settings
  • On your settings page go to "API"
  • Here you can create a new API key or copy an existing one
  • Place the API Key in your wecantrack account

Who is the PartnerStack integration for

Connecting PartnerStack to wecantrack is worth it if you are an affiliate marketer, media buyer, or content publisher running paid or organic traffic to PartnerStack offers. If you currently check your PartnerStack dashboard for conversions and then manually cross-reference with your ad platform reports, this integration removes that step. Connect your PartnerStack partner account and wecantrack automatically matches each conversion to the session that produced it, then pushes the attributed revenue into Google Analytics, Google Ads, Microsoft Ads, or Facebook Ads.

PartnerStack affiliate platform at a glance

PartnerStack logo

PartnerStack is the leading B2B SaaS partnership management platform, used by hundreds of vendors to manage affiliate, referral, and reseller programs across Notion, Webflow, ClickUp, Asana, and many more. Connect your PartnerStack publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.

  • Platform type: B2B SaaS partnership management platform
  • Integration method: API (API Key)
  • Tracked event: Qualifying B2B signup, qualified trial, paid conversion
  • Commission models: CPA, recurring revenue share (MRR-based)
  • Reporting granularity: Per-vendor, per-affiliate, per-SubID
  • Cookie window: 90 days (first-party, from the initial click; restarts on re-click)
  • Publisher payouts: Monthly, multi-currency
  • Program contact: Publisher dashboard at dash.partnerstack.com

Import your PartnerStack conversions into Claude and ChatGPT

Connect your PartnerStack account to wecantrack and each conversion is attributed to the traffic and campaign that earned it. With MCP, Claude, ChatGPT and the other assistants you use can read that data, so you can ask which advertisers bring your highest commissions or how your PartnerStack revenue is trending.

Advertisers within PartnerStack we track for our customers:

Asana
ClickUp
Confluence
Drift
HubSpot
Intercom
Mailchimp
Monday.com
Notion
Pipedrive
Slack
SurveyMonkey
Webflow

How to import PartnerStack conversions in Google Analytics?

Once you fully connected your PartnerStack accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:

How to import PartnerStack conversions in Google Ads?

You can choose from different methods to integrate your PartnerStack conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import PartnerStack conversions in Microsoft Ads?

Once you have connected your PartnerStack accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import PartnerStack conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your PartnerStack Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your PartnerStack affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your PartnerStack account and your website to our system and we will do the rest!

Frequently Asked Questions

The PartnerStack connector in wecantrack runs through the API: add your PartnerStack credentials in our connector, and conversions flow on every qualifying event.
All events that PartnerStack reports to wecantrack are registered as transactions in wecantrack: a qualifying B2B SaaS partner sale or lead, with the sale amount, commission, transaction ID, and SubID.
Yes. wecantrack pushes attributed PartnerStack conversions into Google Ads, Microsoft Ads, and Meta Ads as website conversions through server-side connections (via API or Postbacks), matched to the click. Optimise paid campaigns on real commission revenue.
No. Setup is copy-paste between wecantrack and your PartnerStack account. Most affiliates connect PartnerStack within a couple of minutes.
Yes. wecantrack captures PartnerStack’s SubID parameters and makes them available within the dashboard and reports.
PartnerStack can be connected within a couple of minutes: add your credentials in wecantrack, and conversions start flowing on the next PartnerStack event.