PerformCB Postback Integration

If you want to integrate PerformCB conversions in Google Analytics and other marketing tools, we will need to attribute your affiliate sale conversion data to your traffic data. Once you have placed our JavaScript tag or installed our WordPress plugin on your website, our software will automatically place relevant SubIDs in your PerformCB affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

1. Create a wecantrack account
2. Connect your PerformCB account to our system via API
3. Connect your website to our system
4. Activate the integration feature

Within our system you can connect your PerformCB account via a Postback URL. You will need to generate that Postback URL on our platform and then place it in your PerformCB affiliate network account. You can generate your PerformCB Postback URL here: https://app.wecant​rack.com/user/data​-source/networks/p​erformcb/accounts/​create

Would you like to get more information on how to automatically import PerformCB affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:

• How it works
• How to get started
• What are the benefits
• Additional tips

Once you have connected PerformCB to our system and your affiliate conversions are automatically being imported in Google Analytics you can easily integrate them in Google Ads too by linking your Google Analytics and Google Ads accounts and importing the Ecommerce conversion goal within the conversions section of Google Ads.

After connecting your PerformCB account and website(s) to our system you simply need to provide our system with your Facebook Pixel ID and Facebook API Access Token. Our system will then automatically push your PerformCB conversions to your Facebook pixel so that you can leverage your PerformCB affiliate conversion data within Facebook without the need of placing your Facebook Pixel on the advertiser’s website.

We set up a comparison between We Can Track and Voluum to help you decide which tracking solution is better suited for you.

Connecting PerformCB to wecantrack makes sense if you fall into any of these buckets:

• Performance affiliates running PerformCB (formerly Clickbooth) CPA offers across mobile, lead-gen, ecommerce, and finance who need per-offer commission data back in Google Analytics.
• Native, push, and paid-social media buyers driving traffic to PerformCB landing pages who need clean SubID and prelander attribution for ROAS optimisation.
• Paid media buyers running Google Ads, Microsoft Ads, or Meta to PerformCB-tracked offers and needing approved-conversion data flowing back for paid optimisation.
• Affiliate teams running PerformCB alongside other CPA networks (MaxBounty, ClickDealer, AdCombo) who need unified per-vertical reporting.
• Existing wecantrack customers adding PerformCB as a data source alongside their other affiliate networks.

PerformCB (formerly Clickbooth) is a global outcome-based CPA affiliate network, lead-gen, ecommerce, and finance verticals with a proprietary AI-powered offer-matching technology. Connect your PerformCB affiliate account to wecantrack and every approved CPA payout lands in Google Ads, Microsoft Ads, and Meta tied to the click that drove it.

• Network type: Global outcome-based CPA affiliate network
• Integration method: Postback URL
• Tracked event: Approved lead, sale, install
• Commission models: CPA, CPL, CPI, CPS, CPE, PPC (Pay Per Call)
• Program contact: PerformCB affiliate dashboard at performcb.com