Skrill affiliates API Integration

Skrill Affiliates’s payment-product CPA and RevShare payouts feed into Google Ads, Microsoft Ads, and Meta inside wecantrack, attributed per click and SubID via Income Access.

All your Skrill affiliates conversions in:

How to integrate Skrill affiliate conversions in Google Analytics

To better track and analyze the performance of your marketing campaigns using tools like Google Analytics, it's important to match your sales data with your traffic data. Our service can help with this by automatically adding SubIDs to your Skrill affiliate links. These SubIDs allow us to automatically match your traffic and Skrill affiliate conversion data, giving you a more complete picture of your performance.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Skrill account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Skrill account via API

Skrill affiliate program is powered by Income Access affiliate software. To track all your Skrill conversions you need to provide us with the Security Key and Login URL for each of your Skrill accounts. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/skrill/accounts/create

You can give each of the data connections different names and tags which enables you to easily filter your data on account or sub account level.

Where can I find the Skrill (Income Access) Security Key?

  • Skrill Affiliates runs on Income Access, so the Security Key is the one from your Income Access account.
  • Log into your Skrill Affiliates dashboard.
  • Go to Account > API Settings.
  • Generate a Security Key.
  • Copy it and paste it into the wecantrack Skrill data source.
  • Log into your Skrill affiliate account
  • You can find your Security Key of your Income Access account under Reports > API Reports
  • Copy the key and place it in your wecantrack integration

Who this Skrill affiliates integration is for

Connecting Skrill Affiliates to wecantrack makes sense if you fall into any of these buckets:

  • Crypto and forex content sites running Skrill Affiliates links who need per-product commission data back in Google Analytics.
  • iGaming and sports-betting content publishers who promote Skrill as a deposit method and need clean SubID attribution.
  • Paid media buyers running Google Ads, Microsoft Ads, or Meta to Skrill landing pages and needing first-deposit and account-funding data flowing back for ROAS optimisation.
  • Personal-finance content creators promoting Skrill alongside other e-wallets who need session-level commission data unified with their Income Access dashboards.
  • Existing wecantrack customers adding Skrill alongside other Income Access advertisers for unified Income Access-platform attribution.

Skrill Affiliates program at a glance

Skrill logo

Skrill is a global digital wallet and money-transfer service (Paysafe Group) with strong positioning across crypto, forex, iGaming, and personal-finance verticals. Skrill's affiliate program runs on Income Access. Connect your Skrill Affiliates account to wecantrack and every commission lands in Google Ads, Microsoft Ads, and Meta tied to the click that drove the user.

  • Brand type: Digital wallet and money-transfer service (Paysafe Group)
  • Affiliate platform: Income Access
  • Integration method: API (Security Key)
  • Tracked event: Qualifying signup, first deposit, ongoing transaction RevShare
  • Commission models: CPA, RevShare
  • Reporting granularity: Per-affiliate, per-SubID
  • Cookie window: Defined per program inside Income Access
  • Publisher payouts: Monthly via Income Access, multi-currency

Frequently asked questions

Does Skrill Affiliates support API or only Postback URL?

On Skrill Affiliates, the integration with wecantrack runs through the API. Generate the credentials in wecantrack (or Skrill Affiliates), paste them in the other system, and conversions flow on every qualifying event.

What event does the Skrill Affiliates integration track?

Whatever the Skrill Affiliates offer is configured to fire on: a completed sale, a qualified lead, or a custom event. Sale amount, commission, transaction ID, and SubID flow through to wecantrack.

Will my Skrill Affiliates conversions show up in Google Ads, Microsoft Ads, and Meta?

Yes. wecantrack pushes attributed Skrill Affiliates conversions into Google Ads, Microsoft Ads, and Meta as offline conversions or server-side events, matched to the click. Optimise paid campaigns on real commission revenue.

Do I need a developer to set up the Skrill Affiliates integration?

No. Setup is copy-paste between wecantrack and your Skrill Affiliates dashboard. Most affiliates connect Skrill Affiliates in under fifteen minutes.

Can I track SubIDs through Skrill Affiliates?

Yes. wecantrack preserves Skrill Affiliates's SubID parameters and passes them through to Google Analytics, Google Ads, Microsoft Ads, and Meta.

How long does Skrill Affiliates setup take?

Ten to fifteen minutes end to end: configure credentials between wecantrack and Skrill Affiliates, and conversions start flowing on the next Skrill Affiliates event.

Other Income Access advertisers we track:

888 Sport
Bet365
Betfair
Betway
bwin
Coral
Karamba
Ladbrokes
PaddyPower
Unibet
William Hill

How to import Skrill affiliates conversions in Google Analytics?

Once you fully connected your Skrill affiliates accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import Skrill affiliates conversions in Google Ads?

You can choose from different methods to integrate your Skrill affiliates conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Skrill affiliates conversions in Microsoft Ads?

Once you have connected your Skrill affiliates accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import Skrill affiliates conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Skrill affiliates Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Skrill affiliates affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Skrill affiliates account and your website to our system and we will do the rest!