Belboon API Integration

Belboon’s 1,800+ DACH advertiser programs feed into Google Ads, Microsoft Ads, and Meta through wecantrack, with every commission attributed per merchant and SubID.

All your Belboon conversions in:

How to integrate Belboon affiliate conversions in Google Analytics

In order to integrate Belboon conversions in Google Analytics and other marketing tools, it is necessary to attribute the sales data to the traffic data. Our service automatically places SubIDs in your affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

  1. Create a wecantrack account
  2. Connect your Belboon account to our system via API
  3. Connect your website to our system
  4. Activate the integration feature

How to connect your Belboon account via API

If you want to connect your Belboon account with our system, you need to provide us with an Magic key for each Belboon account, a Partner ID and AD Space IDs for each domain. Those credentials need to be filled in within our data sources page which you can find by following this link: https://app.wecantrack.com/user/data-source/networks/belboon/accounts/create

You can give each of the data connections different names and tags. This enables you to easily filter your data on account or sub account level.

Where can I find the Belboon Magic Key?

Where can I find the Belboon Partner IDs?

  • Log into your Belboon account
  • Once logged in the Partner ID of your Belboon account is in apostrophes next to your account name (top right).

Where can I find the Belboon Ad Space IDs?

Why you should be using our wecantrack and Belboon integration?

Belboon's DACH advertiser portfolio is broad and the network's API exposes rich per-merchant, per-Ad-Space, and per-SubID detail. The wecantrack integration takes that data and removes the three jobs nobody wants to do manually: stitching clicks to commissions, breaking down revenue by traffic source, and pushing payout data back into Google Ads, Microsoft Ads, and Meta for paid optimisation.

Here's what changes once Belboon is connected to your wecantrack dashboard.

Time Saving: Automatic Data Tracking

wecantrack automatically injects SubIDs into your Belboon affiliate links and then pulls conversion data through the Belboon API every few hours. You stop exporting CSVs from the Belboon dashboard and stop manually mapping Ad Space IDs to traffic sources. Every Belboon sale is matched to the session that produced it, the campaign that drove the click, and the SubID convention you already use.

Automatically track all your Belboon conversion and sales data, campaigns, content, session and click data through our JS tag or WP plugin. No need to set up tracking URLs in our system, simply place the Belboon affiliate links on your landing pages, install our JS tag or WP plugin on your website and our system will do the rest.

Data Analysis: Google Analytics Integration

Once Belboon is connected, wecantrack pushes attributed commissions into your Google Analytics property as ecommerce transactions. Per-merchant revenue shows up next to your existing organic and paid sessions, so you can answer questions like 'which page drives the most Belboon revenue?' or 'which traffic source converts best on this DACH retailer?' without leaving GA.

Setup takes one JavaScript tag and an ecommerce-tracking flag inside your GA4 property, typically under ten minutes for an existing tagged site.

 

 

Automatically track and integrate all your Belboon affiliate sales and lead data in Google Analytics. With our integration you can analyse the real performance of channels, traffic sources, landing pages and content for all your websites. All of the available dimensions in Google Analytics will be filled in with your conversion data values, providing you a precise and in-depth view of your performance.

Ad Network Integration

wecantrack forwards Belboon commissions into Google Ads, Microsoft Ads, and Meta as offline conversions (or server-side events via the Meta Conversion API). The ad platforms then see actual sale revenue per click instead of just a clickthrough, so smart bidding optimises on the right signal.

Use a direct Google Ads connection, an offline conversion import, or a Google Analytics-mediated handoff — whichever fits your account setup. Microsoft Ads and Meta both use the same per-conversion payload, with a one-click activation in your wecantrack dashboard.

If you run paid ad campaigns in ad networks then our affiliate tracking WordPress plugin will ensure that your conversion data gets integrated in these ad networks. We currently support integrations for the following ad networks:

Game Changer: ROAS Optimization via real AI

Google Ads, Microsoft Ads, and Meta all run their smart bidding on the conversion signals you feed them. If you feed them a click, they optimise for clicks. If you feed them a real Belboon commission value, they optimise for revenue.

wecantrack closes that loop. Every Belboon sale, with its real commission value and the originating campaign attached, flows into the bidding algorithms so target-ROAS and value-based smart bidding can actually do their job on your DACH retail spend.

With Belboon conversion data in Google Ads, Facebook Ads and Microsoft Ads, you can use the ad networks’ AI to automate bid adjustments and better allocate your budget. This will help you to scale up your campaigns and increase your ROAS, simply by pushing the right conversion data to the ad networks.

Who this Belboon integration is for

Connecting Belboon to wecantrack makes sense if you fall into any of these buckets:

  • German, Austrian, and Swiss content sites running Belboon's 1,800+ advertiser programs across retail, fashion, finance, and lifestyle who need per-merchant revenue back in Google Analytics.
  • DACH cashback and coupon operators with high-volume Belboon click activity who need clean per-program SubID and Ad-Space-ID attribution for paid acquisition decisions.
  • Paid media buyers running Google Ads, Microsoft Ads, or Meta to Belboon-tracked landing pages and needing CPS and CPA data flowing back for DACH ROAS optimisation.
  • Affiliate agencies managing German retail portfolios on Belboon who need clean per-publisher, per-Partner-ID, and per-Ad-Space attribution for client reporting.
  • Existing wecantrack customers adding Belboon alongside other DACH networks (Awin DACH, Adcell, Tradedoubler) for unified Germany-Austria-Switzerland affiliate data.

Belboon affiliate network at a glance

Belboon logo

Belboon is a DACH-headquartered performance marketing network covering retail, fashion, finance, and lifestyle verticals across Germany, Austria, Switzerland, and wider Europe, with 1,800+ advertiser programs running on agile basket and clickless tracking. Connect your Belboon publisher account to wecantrack and every commission gets matched to the click, campaign, and keyword that produced it.

  • Network type: Multi-advertiser DACH (Germany, Austria, Switzerland) affiliate network
  • Integration methods: API (Magic Key, Partner IDs, Ad Space IDs)
  • Tracked event: Sale or lead, depending on the advertiser program
  • Commission models: CPS (revenue share), CPA, CPL, set per advertiser
  • Reporting granularity: Per-advertiser, per-publisher, per-Partner-ID, per-Ad-Space-ID, per-SubID
  • Cookie window: Defined per advertiser program
  • Publisher payouts: Monthly, EUR primary
  • Program contact: Publisher dashboard at belboon.com

Frequently asked questions

Where do I find my Belboon Magic Key, Partner IDs, and Ad Space IDs?

Inside your Belboon publisher dashboard under Settings > API. Copy the Magic Key, list the Partner IDs and Ad Space IDs for each website you want to track, then paste them into the wecantrack Belboon data source.

Should I use the API or the Postback URL integration for Belboon?

We recommend the API integration. The API pulls richer transaction detail (advertiser, Partner ID, Ad Space ID, SubID, commission breakdown) directly from Belboon, while the Postback URL only fires per-conversion.

What event does the Belboon integration track?

Whatever the advertiser program is configured to fire on Belboon: a completed sale, a qualified lead, or a custom action. Sale amount, commission, transaction ID, Ad Space ID, and SubID all flow through to wecantrack.

Will my Belboon conversions show up in Google Ads, Microsoft Ads, and Meta?

Yes. wecantrack pushes attributed Belboon conversions into Google Ads, Microsoft Ads, and Meta as offline conversions or server-side events, matched to the click. Optimise DACH paid campaigns on real CPS and CPA revenue.

Do I need a developer to set up the Belboon integration?

No. Setup is a few clicks: copy Magic Key, Partner IDs, and Ad Space IDs from Belboon, paste them into wecantrack, and the connection runs. Most publishers finish in under fifteen minutes.

How long does Belboon setup take?

Ten to fifteen minutes end to end: collect Magic Key + IDs from Belboon, paste into wecantrack, and conversions start flowing on the next Belboon batch update.

Advertisers within Belboon we track for our customers:

Belboon hosts 1,800+ international advertiser programs and doesn't publish a public merchant directory. The advertisers visible inside your dashboard depend on which DACH and European programs you've joined. Connect your Belboon account to wecantrack to import every active advertiser, Ad Space ID, and SubID you have access to into your unified dashboard.

How to import Belboon conversions in Google Analytics?

Once you fully connected your Belboon accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:

How to import Belboon conversions in Google Ads?

You can choose from different methods to integrate your Belboon conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Belboon conversions in Microsoft Ads?

Once you have connected your Belboon accounts and websites to our system, we can integrate affiliate conversion data coming from Microsoft Ads campaigns in your Microsoft Ads account. All you need to do is activate our Microsoft Ads integration feature and set up a conversion goal within your Microsoft Ads account and we will push the conversions to your campaigns.

How to import Belboon conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Belboon Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Belboon affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Belboon account and your website to our system and we will do the rest!