Digistore24 Postback Integration

Digistore24’s digital-product CPA payouts flow into Google Ads, Microsoft Ads, and Meta Ads with wecantrack, through API and postback connections.

All your Digistore24 conversions in:

How to integrate Digistore24 affiliate conversions in Google Analytics

You can now easily integrate Digistore24 conversions in Google Analytics and other marketing tools, to achieve that we will need to attribute your affiliate sale conversion data to your traffic data. Once you have placed our JavaScript tag or installed our WordPress plugin on your website, our software will automatically place relevant SubIDs in your Digistore24 affiliate links, which enables us to automatically match your traffic and affiliate conversion data.

The installation is done in four simple steps:

How to connect your Digistore24 account via Postback URL

Within our system you can connect your Digistore24 account via a Postback URL. You will need to generate that Postback URL on our platform and then place it in your Digistore24 affiliate network account. You can generate your Digistore24 Postback URL here: https://app.wecantrack.com/user/data-source/networks/digistore24/accounts/create

How can I create a Postback URL for Digistore24?

Log into your We Can Track account
Go to Data Sources > Affiliate Networks > Digistore24 you can also follow this link:
https://app.wecantrack.com/user/data-source/networks/digistore24/accounts
Click on + Add New Account
Give the network account a name of your choice (this name will appear in your reports)
Click on Generate Postback URL

How can I adjust the SubID parameter used for my Digistore24 affiliate links?

Log into your We Can Track account
Go to Data Sources > Affiliate Networks > Digistore24 you can also follow this link:
https://app.wecantrack.com/user/data-source/networks/digistore24/accounts
Click on Sub ID Selector
Adjust the Sub ID settings according to your preference

Digistore24 SubIDs

Who is the Digistore24 integration for

Connecting Digistore24 to wecantrack makes sense if you fall into any of these buckets:

digital-product affiliates running Digistore24 promotions across software, supplements, ebooks, courses, and memberships who need per-vendor commission data back in Google Analytics.
paid social and YouTube creators promoting Digistore24 vendors who need clean per-campaign and per-SubID attribution alongside Digistore24's webhook reports.
Performance media buyers running Google Ads, Microsoft Ads, or Meta to Digistore24 landing pages and needing CPS commission data flowing back for ROAS optimisation.
Webinar and online-course funnel operators using Digistore24's checkout and affiliate tools who need session-level commission data unified with their email automation reports.
Existing wecantrack customers adding Digistore24 alongside ClickBank and other digital-product marketplaces for unified info-product reporting.

Digistore24 affiliate marketplace at a glance

Digistore24 is a digital-product marketplace and affiliate platform founded in Germany, hosting vendors of software, supplements, ebooks, online courses, and memberships internationally. Connect your Digistore24 affiliate account to wecantrack and every commission lands in Google Ads, Microsoft Ads, and Meta tied to the campaign and SubID that drove the sale.

Marketplace type: Digital-product affiliate marketplace
Integration method: Postback URL (Digistore24 IPN webhook)
Tracked event: Sale, refund-adjusted
Commission models: CPS (revenue share), CPA, recurring
Reporting granularity: Per-vendor, per-affiliate, per-Promo Link (campaign key), per-SubID
Cookie window: 180 days (Digistore24 standard)
Publisher payouts: Up to 4 payout dates per month (7th, 14th, 21st, 28th; thresholds from €50), multi-currency
Program contact: Affiliate dashboard at digistore24.com

Frequently asked questions

Does Digistore24 support API or only Postback URL?

On Digistore24, the integration with wecantrack runs through the Digistore24 IPN webhook (postback URL). Generate the postback in wecantrack, paste it into your Digistore24 affiliate settings, and conversions flow on every qualifying event.

What event does the Digistore24 integration track?

All events that Digistore24 reports to wecantrack via the Postback connection are registered as transactions in wecantrack: completed sales driven by your Promo Link, adjusted for refunds when they happen, with the sale amount, commission, vendor, refund status, transaction ID, and SubID.

Will my Digistore24 conversions show up in Google Ads, Microsoft Ads, and Meta?

Yes. wecantrack pushes attributed Digistore24 conversions into Google Ads, Microsoft Ads, and Meta Ads as website conversions through server-side connections (via API or Postbacks), matched to the click. Optimise paid campaigns on real refund-adjusted commission revenue.

Do I need a developer to set up the Digistore24 integration?

No. The IPN postback URL is copy-paste: generate it in wecantrack, save it in your Digistore24 affiliate settings.

Can I track SubIDs and custom parameters through Digistore24?

Yes. wecantrack registers Digistore24's affiliate tracking parameters, the cid Click-ID and sid1 to sid5 Sub-IDs appended to your Promo Link plus the campaign key, and makes them available within the dashboard and reports.

How long does Digistore24 setup take?

Digistore24 can be connected within a couple of minutes: generate the IPN postback URL in wecantrack, paste it into Digistore24, and conversions start flowing on the next Digistore24 sale.

Advertisers within Digistore24 we track for our customers:

Digistore24's marketplace hosts thousands of independent vendors selling software, supplements, ebooks, courses, and memberships internationally, and most products are vendor-owned brand names. The offers visible inside your Digistore24 dashboard depend on the categories and vendors you've subscribed to. Connect your Digistore24 account to wecantrack to import every active Promo Link, vendor, and SubID into your unified dashboard.

How to import Digistore24 conversions in Google Analytics?

Once you fully connected your Digistore24 accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.

Do you want to learn more about our Google Analytics Integration feature? On our Google Analytics Integration page you can learn about the following:

How to import Digistore24 conversions in Google Ads?

You can choose from different methods to integrate your Digistore24 conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.

How to import Digistore24 conversions in Facebook Ads manager?

Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Digistore24 Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Digistore24 affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Digistore24 account and your website to our system and we will do the rest!

Can wecantrack be used as a Voluum alternative?

We set up a comparison between wecantrack and Voluum to help you decide which tracking solution is better suited for you.

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Affiliate Links