You can now easily integrate Lottery Partner conversions in Google Analytics and other marketing tools, to achieve that we will need to attribute your affiliate sale conversion data to your traffic data. Once you have placed our JavaScript tag or installed our WordPress plugin on your website, our software will automatically place relevant SubIDs in your Lottery Partner affiliate links, which enables us to automatically match your traffic and affiliate conversion data.
The installation is done in four simple steps:
Within our system you can connect your Lottery Partner account via a Postback URL. You will need to generate that Postback URL on our platform and then place it in your Lottery Partner affiliate network account. You can generate your Lottery Partner Postback URL here: https://app.wecantrack.com/user/data-source/networks/lottery-partner/accounts/create
Connecting Lottery Partner to wecantrack makes sense if you fall into any of these buckets:
Lottery Partner (LPARTNERS) is an in-house affiliate program in the lottery and casino (iGaming) vertical, promoting its own brands Lotto Agent (international lotteries) and Vegasy (casino) to global audiences. Connect your Lottery Partner affiliate account to wecantrack and every commission lands in Google Ads, Microsoft Ads, and Meta tied to the click that drove the ticket purchase.
Lottery Partner doesn't publish a public advertiser directory. The lottery and casino offers visible inside your dashboard depend on the GEOs and tier you've been approved for. Connect your Lottery Partner account to wecantrack to import every active offer, SubID, and commission you have access to into your unified dashboard.
Once you fully connected your Lottery Partner accounts to wecantrack you have the possibility to let us integrate your conversions in your Google Analytics accounts. To accomplish that only two more steps are needed (JavaScript insertion and Ecommerce activation in Google Analytics accounts) which should not take longer than 10 minutes.
Would you like to get more information on how to automatically import affiliate conversion data in Google Analytics? On our Google Analytics Integration page you can find everything you need to know about connecting affiliate networks with Google Analytics:You can choose from different methods to integrate your Lottery Partner conversions into your Google Ads account, campaigns, keywords, adgroups and ads. With wecantrack you have available a Direct Google Ads integration, a Google Ads Integration via Google Analytics and an offline conversion import option. You can find out all about the setup required and the difference between them in our Google Ads integration page.
Integrate all your affiliate sales into Facebook Ads Manager. That will allow you to optimize your Lottery Partner Facebook campaigns in order to achieve the best ROIs. By activating our integration, you can easily import your Lottery Partner affiliate conversion data in your Facebook Pixel via the Facebook Conversion API. Simply add your Lottery Partner account and your website to our system and we will do the rest!
